Top Tips to Boost your Pizza Sales
Posted: 5 Apr 2018

Check your pizza box size.

No-one wants to lift the lid and see a pizza that looks too small! Check that you have the perfect diameter box for the portion sizes you make in-store. It will help prevent the pizza from sliding around in the box during transport and guarantees excellent presentation when the customer lifts the lid.

Check your pizza box size.

 

Optimise pizza temperatures.

With a large portion of customers wanting their pizzas delivered, keeping a pizza hot is essential. There are several factors to consider, from improving delivery efficiency, to the use of insulated warmer bags. But have you thought about the box itself? The material and design used to make a box can greatly affect its performance. With testing undertaken by CSIRO, pizza boxes from Castaway® have been shown to keep pizza 14% hotter over a 30-minute period compared to standard pizza boxes*.

Optimise pizza temperatures.

Custom brand your pizza box.

Custom branding your packaging is a great way to grow market share and increase customer engagement. From simple logo designs to more intricate photographic printing, there is plenty of scope to print a creative, eye-catching design that is sure to get your customer’s attention. Minimum order quantities are as low as 5,000 boxes per order.

Custom brand your pizza box.

Start a loyalty program.

Promotional coupons are an effective method to establish loyalty with your customers and increase sales. Innovative pizza box designs have built-in coupons that you can simply tear off the box. This is great for businesses that can’t afford advertising, as there is no additional cost-per-customer. Another key benefit is that you are guaranteed to reach customers each and every time. Simply stamp, label, or custom print your promotions in the coupon space. Below are some ideas to get you started:

Start a loyalty program.

  • FREE Soft drink on your next large pizza purchase
  • $1 Voucher – Collect as many $1 vouchers to redeem on next purchase (valid pick-up only)
  • 15% off you next dine-in experience (valid for coupon holders only)

You could even co-brand with trade partners such as soft drinks companies and receive subsidies for your promotions!

View our range of pizza boxes here or contact us today to learn more about custom branding.